Post Graduate Diploma in Management (PGDM)

About the Course
Curriculum
Entry Qualifications
Admission Procedure

About the Course

The PGDM – “Earn While You Learn” is an initiative to encourage the students to use their potential, grow and develop as a valuable human resource. It also provides the opportunity to earn while they learn by application of their learning in the opportunities provided by the industries.

Post Graduate Diploma in Management (PGDM) is a 2 year course approved by AICTE, Ministry of HRD. First ever AICTE approved 2 year programme on "EARN WHILE YOU LEARN Module". A program based on Institute & Corporate Tie-Up. 100% job oriented programme for future Managers. Two year paid internship for PGDM Students. Only PGDM program on importance of "Theoretical & Practical Exposure" for the student. To give the students hands on experience and thereby preparing them better for taking up assignments and jobs in future. It provides an opportunity to students to earn a reasonable amount during the course, to meet expense. The internship will be along with the course after the college hours, for 2 years.

The Post Graduate Diploma in Management (PGDM) is a degree equivalent to MBA but is more flexible in terms of course curriculum, evaluation pattern and examination system. At SAIM&S we have closely knit our PGDM curriculum around Industry requirements and introduced subjects, topics and electives that are more relevant in terms of practical applicability.

To give more flexibility of choice to our students we have introduced innovative SECTORAL SPECIALIZATIONS, which includes a set of different electives that are custom fit for different industries. Unlike other courses where you are bound to a particular sector/industry from the beginning, this PGDM offers you the opportunity of making an informed choice at the end of first year when you have undergone all the fundamental subjects of management and industry training. Along with the regular theory classes, the students will be working in the organization so as to get practical hands on experience of the corporate world.

Curriculum

Semester I	Semester II
Business Communications	Business Research Methods
Financial Accounting for Managers	Macroeconomics- Policies & Principles
IT for Decision Making	Cost Accounting
Marketing Management	Business Ethics
Microeconomics	International Business
Organizational Behavior	Legal Aspects of Business
Quantitative Techniques for Business Decisions	Management Information System
Business Environment	Strategic Management
Operations Management	Human Resource Management

PGDM – 2nd Year Electives

Retail Management	Rural Marketing	Telecom Management
Customer Relationship Management	Customer Relationship Management	Customer Relationship Management
Distribution Management	Distribution Management	Distribution Management
Consumer Behavior	Consumer Behavior	Consumer Behavior
Sales Management	Sales Management	Sales Management
Retail Marketing	Rural Marketing	B2B Marketing
Brand Management	Market Research	Marketing of Services
Integrated Marketing Communications	Product Management	Rural Marketing
Visual Merchandising	Brand Management	Technology Marketing
Supply Chain Management	Supply Chain Management	Supply Chain Management
Data Mining for Business Intelligence	Data Mining for Business Intelligence	Data Mining for Business Intelligence
Enterprise Resource Planning	Enterprise Resource Planning	Telecom Networking Technologies
e-business	e-business	Telecom Management in Business
Market Research	Advertising Management	Pricing Strategies
Advertising Management	Visual Merchandising	Market Research

PGDM – 2nd Year Electives

Insurance and Banking	IT & Systems	Advertising and Public Relations
Customer Relationship Management	Business to Business Marketing	Principles of Marketing
Distribution Management	Consumer Behaviour	Consumer Behavior
Consumer Behavior	Customer Relationship Management	Advertising Management
Sales Management	International Marketing	Sales Management
B2B Marketing	Internet Marketing	Integrated Marketing Communication
Marketing of Services	Marketing of Services	Market Research
Integrated Marketing Communications	Market Research	Brand Management
Management of Bank & Insurance Companies	Strategic Brand Management	Public Relationship Management
Project Appraisal & Finance	Business & IT Consulting	Media Planning
Financial Statement Analysis & Business Valuation	Business Intelligence	Visual Merchandising
Portfolio Management	E- Business	Event Management
Corporate Finance	Enterprise Resource Planning	Service Marketing
Advertising Management	Software Project Management	Product Management
e- business	IT Applications in Verticals	Customer Relationship Management

Entry Qualifications

Institute follows a policy of merit based admission. SAIMS&S will seek application from all graduates with minimum 50% marks in a recognized bachelor’s degree of minimum three years duration. Students appearing in their final year of graduation exam may also apply subject to their securing 50% aggregate marks.

Admission Procedure

Students appearing in CAT, MAT and MPMET are eligible to apply. Graduates who have not appeared in the above examinations are admitted through College Level Counseling. Admissions as per AICTE and DTE guidelines.

Admission Test: 50%
Group Discussion: 15%
Personal Interview: 25%
Work Experience: 10%